Over the last two weeks, I went through the process of breaking
down offensive coordinator tendencies in the AFC
and NFC, highlighting
backfield and target shares. That work set the stage for this week,
as I attempt to use that information to lay the foundation for how
much players might be utilized this year. The problem with a lot
of fantasy football projections is the math doesn't add up to a
realistic team total in the end. Unless you are keeping a close
eye on the overall play total for every team in a computer program
(like I do with Microsoft Excel), it's easy to have one team finishing
with 800 offensive plays and another going over 1,200 when all the
individual numbers are calculated. (As a point of reference, most
teams run somewhere between 950 and 1,050 offensive plays per season.
A few will exceed that range, while several tend to finish with
just over 900.)
Being able to predict opportunity - perhaps the most important
variable in fantasy football - is more than half of the battle
when it comes to being able to construct accurate rankings. Thus,
the goal over the next two weeks: provide analysis on some of
the issues that played a factor in the way I divided the workload
for each team. While I tried to accurately project how many passes
each quarterback might throw, I ask that you pay more attention
to the actual number of pass attempts and less to the individual
quarterback breakdown. Also, just about every team finishes a
season with several more pass attempts than targets, so if you
are wondering why the targets and attempts aren't the same, that
is why.
The bolded numbers near the top of the middle three columns
are the totals for each column. The bolded numbers in the last
two columns reflect each team's projected run-pass ratio. Players
with a
next to their name have some degree of injury concern. Players
with a
next to their name have a higher than normal chance of losing
their job at some point during the season.
2019 Projected Total Offensive Plays: 1,063 2018 Total: 1,103
From Week 11 to Week 17, Baltimore attempted over 45 runs per
game. Over the course of a full season, that average would lead
to 720 rushing attempts - a mark that would break the NFL record
by nearly 40 carries. That's not going to happen in 2019, but
this isn't going to be an offense that has much interest in throwing
30 times per game either. The last modern-day offense to exceed
600 rushing attempts in a season was the 2009 Jets, and it wouldn't
be overly surprising if this edition of the Ravens also found
a way to top that mark. Jackson will obviously remain a threat,
but the team also knows having him average 17 carries (like he
did over the aforementioned last seven weeks of the season) isn't
going to be in its best interests come playoff time. My projection
brings the running game's attempts per game down to 38.3, meaning
it is entirely possible for Ingram to see the same workload as
a feature back while two or three others get enough carries to
be relevant in fantasy.
In case you're wondering, 449 passing attempts averages out to
just over 28 per game - an increase of nearly five passing attempts
per game over the seven-game sample mentioned above. Baltimore
made it clear with its emphasis on speed in the draft that it
wants to stress the defense in every way possible. (It might help
to think about this offense as an extreme version of last year's
Seahawks, as in run, run, run, deep shot.) John Brown actually
led the Ravens in targets during Jackson's run as the starter
but only caught eight of the 30 balls thrown in his direction.
If that seven-game sample was any indication, it's going to be
extremely difficult for any pass-catcher - including Andrews -
to see enough opportunity to make some noise in fantasy consistently.
Marquise Brown has a shot if Baltimore uses him enough in the
screen game, but it's a tall order to ask a 170-pound receiver
to stay healthy for very long doing that - especially considering
he didn't participate at all during spring practices. This figures
to be very much a hit-or-miss group for fantasy purposes.
2019 Projected Total Offensive Plays: 973 2018 Total: 967
Despite the Bills' passing-game upgrades this offseason, this
very much figures to remain a team that will try to win by running
the ball and playing solid defense. Not only does the personnel
dictate it, but OC Brian Daboll's history suggests that will be
the case (four out of his five NFL offenses have finished inside
the top six in rushing attempts and top 11 in rushing yards).
Allen's ability to run only makes it more likely. McCoy reportedly
begged Gore to join him in Buffalo, and the Bills doubled down
by drafting Singletary, pretty much guaranteeing this will be
a committee backfield regardless of whether McCoy can hold physically
for 16 games anymore or not. Allen was exceedingly fortunate to
produce to the degree he did as a runner, becoming only the 13th
quarterback in league history to rush for at least 600 yards in
a season - and only the third to do so on fewer than 100 attempts.
Is his rushing production sustainable? Is he the newest version
of Cam Newton? The jury remains out.
During the Bills' 4-3 finish, Jones attracted 28.3 percent of
the team's 191 targets. This year, there is a realistic chance
he won't start. Brown and Beasley were added to cater to Allen's
strengths, namely his ability to buy time and make unscripted
plays. Beasley is getting paid over $7 million per year to play
the slot, which is/was Jones' best position. Brown is making $9
million primarily to stretch the field; he was likely not paid
that amount of money to compete for his job or be used as a situational
deep threat. That leaves Jones facing Foster for the other starting
job in a three-wide set. Something else working against Jones
is his awful catch rate, which was 36.5 percent in 2017 and 50
percent last year. Knox gives Buffalo youth and athleticism that
it hasn't had in a while at tight end. However, it's going to
be hard for a player who has plenty of room to improve as a blocker
to see the field enough to thrive from a fantasy perspective in
this offense.
2019 Projected Total Offensive Plays: 997 2018 Total: 887
Although new HC Zac Taylor has yet to speak it into existence,
the general assumption - and I believe the correct one - is that
he will follow the Rams' model of utilizing Mixon in the Todd
Gurley role and have Bernard serve as the change-of-pace Los Angeles
HC Sean McVay so desperately wanted. The Bengals' hope of completely
emulating the efficiency of the Rams' success in the running game
probably evaporated when they lost rookie LT Jonah Williams to
a season-ending injury and LG Clint Boling to retirement. Those
voids are unlikely to drastically alter the week-to-week game
plan, but they will have an effect on Mixon and Bernard's production.
Nevertheless, it seems reasonable Mixon will be able to match
or exceed his 16.9 carries/game from a season ago, while Bernard
should be allowed to serve in the same kind of all-purpose role
that allowed him to top 1,000 total yards in each of his first
three seasons. He may not reach that mark, but the odds are good
he'll get fairly close if he doesn't.
An increase of 110 offensive plays from one year to the next
is admittedly a pretty sizable increase, but tempo figures to
be more of a priority under Taylor. The defense should be improved
as well, meaning fewer long drives for opponents. Green has averaged
at least nine targets in each of the last three seasons, so I'm
selling him a bit short above if he plays all 16 games and hitting
it about right if he misses one. Boyd averaged 7.7 targets in
his 14 contests, although three games with spiked usage make his
bottom line look better than it was from an opportunity standpoint.
Ross is unquestionably a wild-card. On the high end, he would
do well to embrace the Brandin Cooks' role in the Rams' offense.
We've already seen the low end, and it usually comes with about
a handful or more of missed games. In theory, the addition of
Sample frees up Eifert to focus solely on the passing game, which
should reduce his likelihood of injury. Then again, owners are
all too familiar with the drill when it comes to Eifert. If he
can play more than eight or more games this year, my projection
for him will look ridiculously small.
2019 Projected Total Offensive Plays: 1005 2018 Total: 985
It's hard to say at this point to decide whether or not Chubb
has done enough in the eyes of the team's coaches and brass to
be seen as the feature back, especially with someone with Hunt's
talent looming. Does Chubb need the first half of 2019 to remind
everyone why he should remain in that role? Ultimately, I think
Hunt will hit the ground running in Week 10 as a plus-version
"breather" back. In other words, he's not going to see
15 touches when Chubb is healthy, but he's also not going to be
that back who gets three or four touches either. Cleveland should
have enough rushing attempts to keep both backs busy, although
it seems unlikely the Browns will risk Chubb for a potential playoff
run by pounding him and leave a fresh Hunt hoping the starter
gets hurt.
In eight games with HC Freddie Kitchens as the offensive coordinator
last season, the Browns attempted passes on more than 58 percent
of their offensive plays. However, does the upgraded talent on
the roster - especially on defense - mean Cleveland will play
with the lead and thus run the ball much more often? It's a reasonable
assumption to make and one that owners need to consider. There
is little doubt Beckham will be a target hog and probably command
somewhere in the neighborhood of 25 percent of the target share
regardless of whether or not Kitchens and new OC Todd Monken go
pass-heavy. For those owners who believe the Browns will play
in positive game script for the majority the season, it means
my projected pass attempts are too high, which could make it difficult
to trust Landry as an every-week WR3 and/or Njoku as a low-end
TE1. The reason I decided to project as many pass attempts as
I did is based on the belief Cleveland will be able to maintain
drives consistently enough to rack up at least 70 snaps in several
games.
2019 Projected Total Offensive Plays: 937 2018 Total: 981
For as long as we are talking about last season, I will continue
to shake my head in disbelief as it relates to how often Freeman
ran against eight or more in the box (36.15 percent of the time,
the second-highest mark among qualified runners in the league
per Next Gen Stats.) Based on my projections above, it's obvious
I don't think new OC Rich Scangarello will fail where I believe
former OC Bill Musgrave did. Scangarello comes from the Kyle Shanahan
school of offense, and so owners and fans should expect plenty
of outside zone runs. That's a pertinent detail because Lindsay
was the third-most north-south runner in the league last season
per Next Gen Stats, which essentially means he was Frank Gore-like
in terms of doing a lot of damage in between the guards. Running
outside zone requires a different set of tools, so it will be
interesting to see if Lindsay has that in his toolbox as well.
For the most part, I think Freeman already proved he has that
ability in college. Either way, this doesn't have to be an either/or
situation; the real reasons to get excited about both backs (besides
the scheme change and absence of Musgrave) is the overall talent
upgrades on the line and the addition of former Steelers OL coach
Mike Munchak, who oversaw one of the more consistently good offensive
lines in the NFL throughout his time in Pittsburgh.
There might come a day in the near future where Sutton becomes
the clear alpha in this passing game; I think he takes the lead
in that regard this year, but his true emergence probably won't
happen until 2020. Part of my pessimism is based on the likelihood
the Broncos' defense will likely be significantly better under
HC Vic Fangio; they probably will not need the same kind of volume
in the passing game as many others will around the league, so
there may only be one consistently good fantasy receiver to use
in Denver. Sanders is a complete wild-card despite his impressive
recovery, but the odds are against him in terms of beating a recovery
timeline by three or four months for an injury (Achilles) that
usually takes a year to heal. Hamilton's viability in fantasy
hinges almost solely on Sanders' recovery (or the lack thereof),
while Patrick appears to be the odd man out at this point. Fant
seems like the best candidate from this draft class to beat the
learning curve that usually swallows up rookie tight ends, if
only because Flacco has a long history of leaning heavily on players
at that position.
2019 Projected Total Offensive Plays: 996 2018 Total: 978
Based on the sad yet true reality that Alfred Blue "earned"
150 carries in 2018, there's plenty of reason to believe the Texans
will use this season as a way to decide if Foreman is ready to
become the man after Miller's contract runs out this season. Running
with power and the ability to play through contact - two things
not usually associated with Miller - may be more important than
ever behind an offensive line that could be starting two rookies
(Tytus Howard and Max Scharping) and two other players who missed
all (or most of) last season due to injury (Matt Kalil and Seantrel
Henderson). Miller may be seeing the writing on the wall, as he
reportedly dropped eight pounds this spring and made route-running
one of his primary offseason focuses. He should remain the lead
back, but Foreman should probably be considered the favorite for
goal-line and four-minute work. One thing is for certain: HC Bill
O'Brien cannot expose Watson to any more hits than he already
gets by having him execute designed quarterback runs. Asking Watson
to handle 21 percent of the carries like he had last year is too
much on top of the 62 sacks he absorbed.
Perhaps as soon as 2020, Hopkins' target share figures to drop
under 30 percent. However, until Houston makes throwing to its
running backs a priority, Fuller and/or Coutee can stay healthy
or its tight ends grow up faster than expected, Hopkins isn't
going to experience much of a decline. Fuller is trending in the
wrong direction in terms of his ability to stay on the field,
so his 70 projected targets is probably a tad optimistic. The
same could probably be said for Coutee, who played in only six
games as a rookie due to recurrent hamstring injuries. Coutee
believes his work this offseason - along with changes to his diet,
stretching routine and getting regular massages - will help curb
those issues. If Fuller goes down yet again and Coutee's offseason
work pays off, he could very well relegate Fuller into a situational
deep threat role by the start of next season. Thomas showed off
his touchdown upside on occasion as a rookie and Warring has immense
physical upside, but it's probably too much to ask either player
to push for even 10 percent of the targets.
2019 Projected Total Offensive Plays: 1,031 2018 Total: 1052
HC Frank Reich has stated on several occasions one of his goals
for this year's team is to be a top-five rushing offense. It could
happen with the offensive line the Colts have built, but the only
way it will be possible in 2019 is if Mack stays healthy for an
entire season, which has been a slippery slope for him during
his brief NFL career. Last year alone, he suffered two hamstring
strains and a concussion. In 2017, he suffered a labrum tear in
his shoulder. My workload projection for him is conservative as
a result, as I think Reich would like nothing more than hand him
the ball 16 or 17 times per game and see him handle in upwards
of 60-70 percent of the carries.
There's no telling how many targets Hilton lost out on last season
because he was so banged up during the second half of the season
and practiced so little; his 120 targets from 2018 should be his
floor in 2019. The most reasonable expectation for Funchess is
that he will steal red zone looks from Ebron. Aside from that
and the occasional 50/50 ball, I find it very difficult how else
he is going to contribute in a consistently meaningful way in
this offense. His presence only figures to rob targets from Campbell,
who is going to be very difficult to keep off the field should
the run-after-catch skill carry over from the college game. He
profiles as Indianapolis' long-term answer in the slot, but I
think there's a solid chance he passes Funchess on the depth chart
at some point. Another player who could bypass Funchess is Cain,
although it may not come early enough to matter to owners this
season. As much as we can predict regression coming for Ebron,
owners forget he was carving out a role as an every-week starter
in fantasy despite playing limited snaps with Doyle around. If
Doyle has trouble adding back the weight he lost following kidney
surgery and/or struggles to stay healthy like last season, Alie-Cox
- already considered the best blocker at the position on the team
- could fill in seamlessly and let Ebron continue to do what he
does best. And yes, Alie-Cox would be a more-than-serviceable
fill-in for Doyle in fantasy.
2019 Projected Total Offensive Plays: 979 2018 Total: 952
New OC John DeFilippo doesn't have much of a track record when
it comes to committing to the running game, but it's a good bet
that changes in 2019 given the personnel. The Jaguars made an
interesting decision to go with Armstead and bypass a back like
T.J. Yeldon in the draft to give the Jaguars a dynamic threat
as a receiver out of the backfield. As a result, DeFilippo's pronouncement
that Fournette will have a major role in the offense and Fournette's
belief he will be a big part of the passing game would seem to
ring true. As just about every fantasy owner knows by now, the
question is his durability. If he manages to defy his own history
and play all 16 games, he figures to be locked into 300-plus touches
and more than 70 percent of the carry share. Even better for his
prospects: the offensive line the Jaguars hoped to have ready
for him to dominate last year is healthy in 2019.
The organization structure of Jacksonville's passing game beyond
Westbrook will likely be decided during training camp and the
preseason. Conley was reportedly a standout during spring practices,
but it's hard to believe he'll find his way into fantasy relevance
with Foles when he had multiple chances to do so in Kansas City.
The odds Lee is ready for Week 1 and/or isn't slowed by last year's
knee injury seem long. With Chark still developing, it makes the
most sense for Cole to step up and start. However, he spent last
season in the doghouse after committing two critical fumbles.
It's entirely possible after Westbrook that Lee, Conley and Cole
all finish with target shares of 10-12 percent. The most intriguing
tight end of the bunch without question is Oliver, who reportedly
has shown a "good rapport" with Foles and was a standout
throughout the spring. While it will remain a good idea for fantasy
owners to approach rookie tight ends cautiously, let's not forget
Oliver was used mostly out of the slot at San Jose State and drafted
for his athleticism and ability to create separation. He's probably
not going to be consistent enough to be worth considering in most
redraft leagues, but he's easily the best candidate of the three
tight ends listed above to be that guy.
2019 Projected Total Offensive Plays: 980 2018 Total: 970
One of fantasy football's most pressing questions this summer
is whether Williams' limited track record is worth the risk in
the first two rounds of fantasy drafts. If we ignore the fact
he has never really carried a heavy workload at Oklahoma or in
any of his first five seasons in the pros, then he probably is.
But let's be clear: owners are investing in the history of an
Andy Reid back more than the talent here. Touchdown regression
is almost certainly coming, but let's also not ignore just how
dynamic Williams was down the stretch. Is he built to last? That's
the million-dollar question. My relatively low projection of him
indicates I think he will miss some time and doesn't reflect any
belief I think he will lose his job based on performance. If the
latter were to happen, however, I think Thompson is a prime candidate
to step in and become the next in a long line of productive fantasy
backs under Reid. At this point, I think Hyde's role is the most
questionable. Will he be Williams' breather back? The primary
goal-line back? Is he even Williams' fantasy handcuff?
Most owners would probably agree that Hill - at least based on
the knowledge we have of the situation - was extremely lucky to
avoid any kind of suspension. Whether he can stave off a suspension
for the entire season is another story. My projection for him
is one that is going to include the likelihood the NFL will make
him sit at some point; I don't get the sense his off-field saga
is over. If he doesn't miss any time, then a repeat of last year's
24 percent share is entirely possible. It's very likely the public
will begin to back off Watkins now that Hill appears to be in
the clear. One would think at some point the football gods will
allow him to make it through another full season. While I account
for another injury-related absence above, he's a candidate for
nearly 20 percent of the target share if he stays healthy. With
Hill back, Hardman or Robinson will most likely fill the Chris
Conley role in this offense, which will be extremely hit-or-miss
for fantasy purposes. Kelce is showing no signs of slowing down
and projects to have another massive target share again in 2019.
2019 Projected Total Offensive Plays: 927 2018 Total: 911
Gordon's threat of a holdout makes all the running back projections
above a bit dicey. Then again, the 26-year-old has missed at least
two games in three of his four NFL seasons, so dialing back his
workload projections isn't a bad idea anyway. In Gordon's first
nine contests last year, he averaged 15.9 carries. Considering
how talented the defense is and how dynamic the passing game should
be in 2019, it is well within the realm of possibility the two-time
Pro Bowler nears his 17.8-carry average of 2017. Then again, the
Chargers discovered Ekeler and Jackson were capable of stepping
up if/when necessary late last year. If Gordon reports and manages
to put together a full season, then Jackson will likely struggle
to have much fantasy value. Barring a multi-week injury to Gordon,
I don't see Jackson getting enough playing time to be stashed
in fantasy - even though he proved he was more than capable as
a rookie. Ekeler has taken over the Danny Woodhead role in this
offense and will have standalone value regardless of whether Gordon
plays or not. Based on my projections above, I'm counting on Gordon
missing roughly three games for one reason or another. Expect
Ekeler to be called upon to be the lead back in his (probable)
absence.
The Chargers removed Tyrell Williams from the mix much to the
delight of fantasy owners, theoretically leaving behind 12.8 percent
of the team's target share from a season ago and 65 more targets
for Allen and Mike Williams. Whether that comes to fruition or
not is another story, as Henry reenters the mix after missing
the entire regular season in 2018. Allen has seen at least 26.9
percent of the target share in each of the last two seasons, so
it's hard to imagine his ceiling can get much higher. The obvious
beneficiary would seem to be Mike Williams, who scored an impressive
10 TDs on only 66 targets in 2019. Even if he only adds 20 more
targets this season - as I have projected above - it's not unrealistic
he could push for 60-plus catches and 12 or more touchdowns since
his size and athleticism make him perhaps the best red zone threat
on the team. Los Angeles tight ends combined for a target share
of 14.4 percent in 2018, making my projection for Henry look a
tad optimistic. With that said, I'd like to think he is more of
a threat in the passing game at this point of his career - even
after coming off an ACL surgery - than Antonio Gates, Green and
Sean Culkin.
2019 Projected Total Offensive Plays: 946 2018 Total: 826
The addition of a first-time play-caller in OC Chad O'Shea throws
the element of the unknown into an offense not expected to do
much this season. O'Shea's background with the Patriots would
suggest he is open to a committee backfield approach - if not
in favor of it. Ballage has proven to be a hit-or-miss entity
for the bulk of his college and pro career and doesn't have the
resume of Frank Gore, so he will actually have to show some level
of consistency as a runner if he hopes to come anywhere close
to splitting carries with Drake. Considering who else is at his
position on the roster, Drake should far and away lead the running
backs in rushing attempts and targets. However, even at my projection
of 172 carries - which would be his previous career high by almost
40 - it suggests he will average 11 rushing attempts over a 16-game
season. One of the reasons why that number is lower than what
most fantasy owners want is because I believe O'Shea will want
to use Drake in the short passing game in the same way James White
is utilized in New England. Ultimately, I'd be stunned if Miami
doesn't try to find a way to get him at least 225 touches when
he is clearly the most dynamic threat on the team.
It's anyone's guess how things will unfold at receiver and tight
end. Parker is dominating the offseason yet again, but owners
have been fooled before. Still, with a quarterback like Fitzpatrick
willing to take risks deep, it would seem like this could finally
be his year. Wilson strikes me as the most Patriot-like player
who could fill the Julian Edelman slot role, but there's no guarantee
he'll be ready for Week 1 yet as he continues to work his way
from last year's hip injury. Stills has been the most consistent
Dolphins receiver in recent memory. It's entirely possible O'Shea
opts for equal distribution between the three, which is what I
laid out above. Gesicki is the wild-card, however. O'Shea would
be a fool not to use him as a mismatch weapon all over the field.
(Former HC Adam Gase asked him to block on 44 percent of his snaps
in 2018.) I think my projection for Gesicki is realistic if O'Shea
is as smart as I think he is, although I understand how/why owners
would be skeptical of him doubling his targets after getting burned
by him last year.
2019 Projected Total Offensive Plays: 1,061 2018 Total: 1,052
The lead back in New England has only exceeded 44 percent of
the carry share once in the last six seasons, so owners clinging
tightly to Michel's rookie campaign being a jumping-off point
for the majority of the rushing attempts in this backfield in
2019 are probably fooling themselves. Fortunately, the Patriots
have a solid recent history when it comes to amassing a large
number of carries as a team. Thus, it's not unthinkable at least
two early-down backs warrant attention from fantasy owners - even
though we often can't predict who will see the largest piece of
the pie from week to week. Considering Harris is a back who does
a lot of things well, he absolutely should be viewed as a threat
to Michel's workload (but not necessarily his job as the lead
early-down back). As for White, the 2018 season was a bit of a
perfect storm for him in that he was seemingly always the player
the Patriots turned to when adversity struck (Edelman's suspension,
Rob Gronkowski's injury woes, Gordon's departure from the team,
etc.). With even slightly better injury luck in 2019, it's safe
to assume White will return to something resembling his pre-2018
production.
The Patriots have attempted no more than 584 passes in any of
the last three seasons, including 556 last year. In other words,
owners hoping for consistent volume from this offense will probably
be disappointed a bit. Edelman should be a near-lock for at least
eight targets per game, as he has been for several years when
healthy. Harry's size makes him a good candidate to help New England
control the middle of the field vertically as it got used to doing
with Gronk. One reason why I believe Harry was drafted was to
give the Patriots some semblance of the red zone presence Gronkowski
provided. I think that will end up being the rookie's biggest
contribution to the team in 2019. I'm probably being a bit pessimistic
about his rookie-year involvement, but if Gordon returns at some
point as I expect he will, the targets will start drying up pretty
quickly with Edelman, White and Gordon commanding somewhere in
the neighborhood of 60 percent of the looks. LaCosse and Watson
will probably be more involved than most expect, but not to the
degree the tight ends were with Gronk around.
2019 Projected Total Offensive Plays: 961 2018 Total: 934
After frustrating owners for the better part of the last two
seasons with his usage (or lack thereof) of Kenyan Drake, HC Adam
Gase name doesn't elicit many smiles in the fantasy community.
Owners probably won't be satisfied with him this year if they
are expecting Bell's workload to be the same as it was in Pittsburgh.
Make no mistake about it, however, Gase will utilize him heavily
in the passing game, even if he doesn't quite get 20 carries per
game. Just don't expect the 70-plus percent carry shares he posted
on a regular basis as a Steeler. The offensive line is also a
much bigger question mark now than it ever was in Pittsburgh for
him. One reason Montgomery was attractive to Gase & Co. is
that he offers some of the same characteristics as Bell, even
if he's not quite at the same level skill-wise or from a durability
perspective.
It's worth wondering if Gase will decide to play at a faster
tempo this season as a result after playing at the slowest pace
in the league last year with Miami. Regardless of how quickly
the Jets play, Anderson is primed to take a giant step up from
the 18.7 percent target share in 2018 and probably something closer
to the 23 percent he enjoyed in 2017. Shortly after New York signed
Crowder, Gase made a special mention that he provides a rare ability
to stretch the field from the slot. He'll stay busy, even if he
is used more as an extension of the running game from time to
time. Enunwa's best position is probably in the slot, so if there
is a pass-catcher from this offense that gets upset with a lack
of involvement this season, it will probably be him. Herndon's
season-opening four-game suspension isn't good for anyone, but
it should reduce his draft cost and make him more of a value on
draft day. Called a "unicorn" by Gase in late February,
Herndon is a strong bet to perform like a TE1 over the final 12
games. Unless Anderson or Crowder suffer an injury prior to Week
5, Herndon's return might relegate Enunwa to more of a specialty
role.
2019 Projected Total Offensive Plays: 960 2018 Total: 943
Perhaps no offense underwent more of a facelift this spring than
the Raiders, who added one of the best receivers in the game and
the top running back prospect in the same offseason. Jacobs was
not drafted in the first round to share the load with Richard
and an aging Martin, so it would be something of an upset if he
doesn't log at least 250 touches. Given Jacobs' ability as a receiver,
it might be a struggle for Richard to get to 30 or 35 receptions
after he tied for the team lead with 68 catches on 81 targets
in 2018. If Jacobs gets dinged or the Raiders find themselves
in garbage time, Richard should be flex-worthy in PPR leagues.
Martin will also need an injury to the rookie in order to be worth
playing or stashing at any point.
It's fair to wonder how long it will take before Brown's mouth
gets him in trouble again, but there's not much reason to suspect
he'll have any reason to complain about opportunities in this
offense. Williams gives the Raiders a capable deep threat opposite
him that will threaten defenses, but not one with so much clout
that he threatens Brown's target share. With Brown and Williams
occupying the attention of opposing secondaries and Jacobs putting
some bite into Oakland's play-action passing game, Waller has
a grand opportunity to become the next big thing at tight end.
There's no question fantasy owners are taking a big risk with
a receiver-turned-tight end who has 18 career receptions over
22 NFL games, but it's hard not to be impressed by a 6-6, 255-pounder
who runs like someone 30-40 pounds lighter. I'm keeping my expectations
in check by projecting him for around 70 targets. However, it
is entirely possible he finishes the season second on the team
in targets and catches - by a wide margin.
2019 Projected Total Offensive Plays: 1,038 2018 Total: 1,034
For someone who proved themselves to the degree that Conner did
last season, there has been a lot of discussion about him losing
touches this offseason. The Athletic's Mark Kaboly may have laid
some of those fears to rest a few days ago with this
tweet, however. Frankly, the only reasons the Steelers have
to change their approach from last year are: 1) they are afraid
Conner cannot hold up to a heavy workload or 2) the coaching staff
was so overwhelmed by Samuels as a receiver that it feels he needs
to see the field at the expense of taking the better dual-threat
back out. With that said, it would be wise for Pittsburgh to make
sure it doesn't overwork Conner when it has a capable reserve
like Samuels on the roster. Either way, the Steelers haven't given
their running back group 400 or more carries since 2010 (last
year they had 301), so they can usually get away with one workhorse
back anyway. My projection for Connor above equals out to about
15.8 carries per game - just under a carry less per game than
last season. The primary reason why I don't think it will drop
any lower than that is Pittsburgh will have to replace the 168
targets it fed Antonio Brown. A quarter to a third of those plays
could easily become run plays, which is where I believe Samuels
and Snell will get the majority of their touches.
The Steelers didn't quite air it out to the degree of the 2012
Lions (727 pass attempts), but Roethlisberger's 675 pass attempts
beat his own team record by 67! Suffice it to say the departure
of Brown will almost certainly lead to a correction in that area,
although it is unlikely Smith-Schuster will take the hit with
his target share. As mentioned earlier, the running backs should
see a fair share of the looks once reserved for Brown. Most of
the others should be distributed among Moncrief, Washington and
McDonald. Many are suggesting McDonald is primed to make another
huge leap statistically after setting career highs across the
board last year. Those same folks need to remember McDonald has
never played a full season and had missed at least five games
in three of his previous four years prior to 2018. He has a chance
to beat my target projection by a sizeable margin if he stays
on the field, but history is not on his side. Moncrief somehow
attracted 89 targets with Jacksonville last season. If we are
to believe Roethlisberger, it appears the former Colt and Jaguar
will be the leader entering camp to be Smith-Schuster's sidekick.
While some may take Washington's 10.8 percent target share and
67 looks as a knock against him, both marks are nearly double
of his rookie totals.
2019 Projected Total Offensive Plays: 978 2018 Total: 893
So why did it take an explosive 247-pound, former 2,000-yard
college rusher nearly three years to break out as a pro? The coaching
staff says part of it was giving him enough carries to build a
rhythm. GM Jon Robinson says Henry became "a more decisive
runner" and "ran angry." The case can be made that
a lot of pro backs could have done something similar to what the
former Heisman Trophy winner did last December with the workload
he had. The difference heading into this year is Tennessee believes
in him and he seemingly believes in the system, even though it
will be run by first-time play-caller Arthur Smith. And that's
really all we can ask for as fantasy owners, that is, to know
we have a back who has a relatively clear path to 300-plus touches.
The Titans must believe in his durability, as Lewis won't be asked
to handle the kind of workload expected from Henry if the latter
gets hurt. Lewis will likely settle into a role where he averages
about 10 touches per game with normal game script whose volume
will spike in negative game script and potentially plummet in
positive game script, barring an injury to Henry.
Davis had 112 targets but only 65 catches and four touchdowns
last year in what should have been a near-perfect storm for him.
How much of that was Mariota's fault? He will have no shortage
of competition for looks this season in what figures to be one
of the lower-volume passing games in the league. Davis should
remain the favorite to lead the team in targets, but the only
way he's seeing more than a 26-plus percent share of targets again
is if Tennessee is hit hard by injury. Walker is going to be hard
to trust as a 35-year-old tight end coming off a lost season,
but he's still Mariota's most trusted option until proven otherwise.
He may not get 100 looks again like he did form 2014-17, but the
odds are relatively strong he'll give Davis a run for the team
lead. The arrival of Brown further dampens the outlook of Davis,
as he is a menace after the catch and has future No. 1 receiver
ability. Adding Humphries at an average of $9 million per season
seems like an exorbitant sum for a slot receiver in an offense
that probably won't throw the ball 500 times. It seems highly
unlikely he'll be able to prove he's worth the price tag unless
Smith manufactures touches for him.
Doug Orth has written for FF Today since 2006 and been featured in USA TODAY's Fantasy Football Preview magazine since 2010. He is also a high-stakes player who often appears as a guest analyst on a number of national sports radio shows, such as Sirius XM's "Fantasy Drive." Doug is also a member of the Fantasy Sports Writers Association.